A Personal Brand for Leaders is Not Optional, It’s a Must!

Bernadette Boas Shedding the Bitch podcast

Share Post:

You may understand the importance of branding for an organization, but do you know the value of having a personal brand? Whether you realize it or not, those around you will form their own opinions of who you are and what you offer if you don’t proactively shape your personal brand. Join me today as I dive into the power of personal branding and its role in leadership and professional growth.

I start off this episode by defining what it means to have a personal brand and the impact it can have on your career, both positive and negative. I also share real-life examples of personal brands, including my own branding journey to establish Ball of Fire Coaching.

This episode is loaded with practical advice to refine your personal brand so it aligns with your professional goals. From assessing your unique strengths or crafting a compelling personal narrative, I cover steps you can take to define and embody your personal brand at work and home.

Tune in to learn how you can take charge of your personal brand and career!


  • Defining “personal brand” and why it’s important
  • How personal branding can advance your career
  • Examples of effective personal brands
  • Steps to define your personal brand
  • Why leaders need to establish a personal brand

Head to https://balloffirecoaching.com/ or email me at bernadetteboas@balloffireinc.com to get help defining your personal brand!

Have questions beyond our discussion about how to become a powerhouse leader? Book a call with me and let’s talk! https://www.coachmebernadette.com/discoverycall

Download my eBook, The 3 ‘Must-Have’ Myths for Success, here: https://www.balloffirecoaching.com

Connect with me:





This episode was produced by Podcast Boutique https://www.podcastboutique.com


Spread the love

Be sure to SUBSCRIBE to the show so you don't miss any upcoming guests.

Stay tuned

More Episodes